The new dual-hat of UX Lead and Product Owner is not just a title change; it is a critical evolution. This shift demands a mastery of the business lexicon, strategically translating design rigour into quantifiable commercial value, particularly within the high-stakes Enterprise environment.
Design is often judged on aesthetics, a subjective cost centre. In a high-stakes enterprise environment, we must shift the conversation; the true value of a UX team and a design system is measured in time, money, and risk reduction. This is how we quantify our creative output and translate it into business-critical language.