Interaction Designer


Tuzdy was an “I can’t sleep, let’s play with e-commerce scripts” project that had absolutely blown up by the following evening. To this day I still don’t know where the surge of customers came from, because I had fallen asleep long before adding any tracking or analytics.

I was simply experimenting with adjusting different pre-made WordPress plugins and e-commerce was an area I could pluck out plenty of content. By the time I fell asleep I had created a basic catalogue, register, add to cart and checkout system with placeholder items fed in from eBay (at 120% of their original price).

Tuzdy became a profitable dropshipping website by accident and has required little attention to maintain ever since. I intend to slowly build this website to be manageable from my phone whilst travelling the world, with the plan to scale up when I return.

The website can be viewed at

© 2017 Joe Willmott