The idea of Catsup stemmed from the countless times I wanted feedback on a decision but had nobody around to help. Posting on social media often seemed like overkill and sometimes you don’t want any additional feedback, just an answer. There’s also a certain feeling I like about not being the sort of person to post publicly too often. This is when the anonymity angle hit me.
The original idea of keeping Catsup anonymous was rather flat; people may be embarassed by their questions and want to avoid association with certain question. Upon launch, it turned out this kind of freedom is what a lot of users were looking for. It also sped up the development process considerably because I could just store a list of question IDs for asked/answered locally, rather than link all the data up to individual accounts.
Satisfaction In Helping
As well as asking questions, the app provides a format for people to satisfy their craving to weigh-in and share their opinion. It’s a constant need that has amplified with our use of social media, but often the ongoing discussion and commitment to giving feedback can make us hold our opinions in. Catsup delivers a constant stream of scenarios we can influence without having to be truly involved in the situation. Keeping the feedback fully-disposable and temporary is a great way to keep users engaging with more and more topics.